With a new heart hospital set to open, St. Luke’s Hospital realized it had become lost in its urban environment. Finding your way inside and outside the buildings was arduous. So we created a comprehensive internal and external signage and wayfinding system that reestablished the hospital’s landmark presence, defined its boundaries, and created a clear, concise directional language for patients and visitors. This included innovative interactive signage that facilitated easier navigation and a higher level of engagement.
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